
New Icewear Magasín store in Smáralind Shopping Mall
Icewear has opened today a new and stylish Icewear Magasín store in Smáralind, which is the first time this company opens its doors in a shopping mall in Iceland.
Icewear has produced outdoor clothing for more than a decade, along with accessories and wool products which can be traced back to 1972. Focus has always been on Icelandic design for Icelandic conditions.
Icewear Magasín has a diverse collection and offers as well other brands such as the Scandinavian outdoor manufacturer Helly Hansen and Salewa and Asolo climbing shoes.
We are excited to open our doors and would like to welcome you in Smáralind.
Be warm, be well
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