Blog articles about Iceland and company announcements

Knitting in Iceland: An Expression of National Pride

Knitting and wool production have been staples of the Icelandic economy and way of life for centuries, but the sweater we now know as the Icelandic wool sweater, known in Iceland as the lopapeysa, is a more recent addition to the country’s cultural expression.

What to Expect When Travelling to Iceland

There is much more to Iceland than volcanoes, its famous Iceland sheep and being the best place to view the Northern Lights. Iceland weather frequently changes, the Iceland climate is not constantly frozen as many people believe.

Types of wool: What is merino wool?

You’ve heard of cashmere and angora, for example. Yet, you’ve never associated either with being “scratchy”, because quality wool is never itchy. Wool also gives you more style and use options than you probably imagined.

A short history of the Icelandic wool jumper

The Icelandic sweater is as much a part of popular fashion in Iceland as jeans and running shoes. Known as lopapeysa, from the Icelandic words lopi for wool and peysa for sweater, the yarn of this iconic garment dates back to the earliest days of settlement in Iceland when pioneers came from Norway and brought sheep with them.

Why and how to successfully layer clothing for hiking and outdoor pursuits

Getting the clothing just right for hiking and outdoor pursuits can be a confusing nightmare for many people, so if this is how you feel, you are not alone. Many make the mistakes that lead to overheating, sweating or getting too cold.