Iceland blog articles and news announcements

Winter sports guide: Dressing for movement as well as warmth

The difference between comfort and failure is how your clothing performs across changing output levels when you practice different winter sports. Here’s the full guide.

Icewear nominated as one of Iceland’s leading brands

Recognition from brandr highlights Icewear’s strategic brand approach celebrating Icelandic identity and product excellence.

Winter workout essentials

In the northern hemisphere, the new year takes place in winter which means that when you start following your resolutions it will be in cold weather. Because of the weather, your body will react differently to how it would during warmer months.

Hiking in the countryside: Outdoor wear in Iceland

Packing for Iceland weather depends, of course, on the season. And even then, you’ll hear Icelanders joke that, “if you don’t like the weather, wait a minute,” since the conditions are notoriously fickle.

Vík Icewear: From “Vik Knitting” wool factory to a central stop in Southern Iceland

The picturesque village of Vík í Mýrdal, Iceland lies nestled between the Mýrdalsjökull glacier and the southern Icelandic coast. And, in the center of town, the Vík Icewear store stands as proof of the tradition and transformation the village boasts.